【SAS】SAS Bussiness Intelligence Personas(人物表)

SAS Bussiness Intelligence Personas(人物表)
1.IT Support
a.IT Admin

• User administration


• Reporting administration


• Software administration

b.Data Modeler

• Business View manager


• Understands physical data model


• SQL programmer

c.Report Administrator

• Report Builder


• Schedule reports


• Monitor queue

2.Power Users
a.Business Analyst

• No DBMS or programming


• Storing Excel


• ad hoc queries


• OLAP


• Create reports


• Publish reports


• Custom reports


• Understand business metrics

b.Power User

• Some DBMS and programming


• Strong Excel


• ad hoc queries


• Custom reports


• Modeling


• Analytics


• Detail data


• Understands business domain

3.Information Consumers
a.C-level Executives

• Annotation


• E-mail

b.Middle Management

• Dull down


• Manipulation


• Annotation

c.Operational Consumers

• Sales


• Marketing


• Customer Service


• Finance


• Tech Support